Mission
To enrich the lives of pets and their people through beautifully curated, emotionally connected experiences delivered monthly or on demand. Paw and Parcel exists to turn everyday pet parenting into a series of joyful, intentional moments.
Vision
To become the most trusted lifestyle brand for modern pet households, blending wellness, style, and companionship into one seamless experience.
Positioning Statement
For emotionally invested pet parents who treat pets as family, Paw and Parcel delivers curated comfort and connection through monthly subscription boxes and boutique essentials that are as delightful to give as they are to receive.